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2017 Harris Dealer CSI Award Recipients

Harris is proud to work with dealers who show a deep commitment to providing outstanding customer service and we congratulate our 2017 Customer Satisfaction Index (CSI) Award winners. The National Marine Manufacturers Association (NMMA) CSI Awards are presented to members who are rated highest in overall satisfaction. These ratings are based on all data collected from customer surveys and is used to help improve the quality of products, develop support programs, track trends, and monitor and advance customer satisfaction efforts.

Harris dealers recognized are: 

Read a copy of the NMMA press release below:

CHICAGO – May 2, 2018 – The National Marine Manufacturers Association (NMMA) today announced the boat dealer recipients of the 2017 Marine Industry Customer Satisfaction Index (CSI) Awards.  The Awards honor 1,282 boat dealers for excellence in customer satisfaction and 951 for excellence in customer service.

For the second consecutive year, NMMA is using dealer satisfaction data collected through the Marine Industry CSI program to recognize boat dealers who actively measure customer satisfaction and pursue continuous improvements to better serve their customers.

The 2017 CSI Award dealer recipients achieved an independently-measured standard of excellence of 90 percent or higher in customer satisfaction over the past program year. Data is collected as part of a survey among customers purchasing a new boat or engine during the period between January 1, 2017 and December 31, 2017.  For this reporting period, the program surveyed more than 140,000 customers.

“Boat dealers are the direct line between the customer and the manufacturer, playing an essential role in the boat ownership experience and fostering customer satisfaction. The 2017 boat dealer CSI Award recipients excel at serving boaters with a commitment to superior sales and service,” notes Robert Newsome, vice president of engineering standards and membership for NMMA.  “We thank the dealers for their dedication to their customers, ensuring that today’s boaters remain lifelong boaters.”

The complete list of boat dealers honored with 2017 CSI Awards for their efforts to increase customer satisfaction levels in the boating industry are listed at http://www.boatsatisfaction.com/award-winning-dealers/. The CSI Awards also honor boat and engine manufacturers; 2017 boat and engine manufacturer recipients were announced at the Progressive Insurance Miami International Boat Show in February.

For more information about the Marine Industry Customer Satisfaction Index program, please contact Steve Pizzolato at AVALA Marketing at stevep@avalamarketing.com or 636-343-9988.

 

About NMMA:  The National Marine Manufacturers Association (NMMA) is the leading trade organization for the North American recreational boating industry.  NMMA member companies produce more than 80 percent of the boats, engines, trailers, marine accessories and gear used by millions of boaters in North America.  The association serves its members and their sales and service networks by improving the business environment for recreational boating including providing domestic and international sales and marketing opportunities, reducing unnecessary government regulation, decreasing the cost of doing business, and helping grow boating participation.  As the largest producer of boat and sport shows in the US, NMMA connects the recreational boating industry with the boating consumer year-round.  Learn more at www.nmma.org and get engaged with us on Twitter and LinkedIn.